From the Pages of Vine Line: The Cubs are giving 100 Gifts of Service
(Illustration by Jerry Neumann)
Most people looked at the Cubs Convention as the official kickoff to the Party of the Century, but the festivities actually began a few days earlier at the annual Cubs Caravan, when the team launched their new 100 Gifts of Service initiative.
Cubs associates, players, alumni and corporate partners will celebrate the 100th birthday of Wrigley Field by performing acts of service and volunteer projects in the community throughout the 2014 calendar year. So far, activities have included visiting hospital patients, serving lunch to active military at the USO and volunteering at local schools.
“The 100 Gifts of Service give everybody in the organization the opportunity to get out and interact with our fans and with families and kids in the community and see the result of having an impact on their lives,” said Jennifer Dedes Nowak, manager of Cubs Charities programs.
The Cubs are no strangers to community service. Every year, the team and Cubs Charities fund about $2.4 million in grants to nonprofit organizations and programs serving youth and families in need. They also donate thousands of autographed items and tickets to charitable organizations supporting health, fitness and education.
The Cubs are tracking their 100 Gifts of Service progress on the WrigleyField100.com website and through social media. The goal is to perform 100 hands-on projects—both large and small—in 2014, but the Cubs hope to surpass that number before the year is out.
Future gifts include renovating Chicago playgrounds with Friends of the Parks and the Chicago Plays! program, helping get kids active with the Cubs on the Move Fitness Trolley, and hosting a summer camp cookout at the Lakeview YMCA.
“We’re all part of this monumental year,” Dedes Nowak said. “We just want to come away with a great story and leave a legacy that we made an impact on the community in 2014.”